What Network Marketers Can Learn About Marketing From Tim Ferriss

Tim Ferriss, the #1 best-selling author of “The Four Hour Work Week” designed a product called BrainQUICKEN, which was a nutritional supplement to improve focus, memory and mental performance.

In his book he explains how he started out by marketing his product to student athletes, which at first glance seemed like it would be a good niche to go after. However, it proved to be too broad as no orders were coming in.

He “repackaged” his product and narrowed his audience even more to martial artists and powerlifters – minuscule markets compared to the massive student market – and sales took off eventually reaching as high as $80K a month.

Exact same product. Different target audience.

If you’re in the health and nutrition industry, use this example. The possibilities are endless.

Here are a couple examples:

The beauty of educational style marketing, and why you can benefit from it into your business today, is because it allows you to market your products to people with these health conditions on a mass scale using the Internet while staying 100% compliant with even the strictest company guidelines without getting into any trouble with the FDA.

If this is unclear right now how to do this, I cover exactly how to set up your own marketing pipeline that’s specifically tailored to your products in The Attraction Marketers’ Manifesto.

What About if You Have A Team Of People?
If your company has one main product, you can all market the same product, each taking a different angle. Or, if you have multiple products, you can do the same.

This is what my team and I did years ago with our health awareness seminars. As we started to grow, each of us began specializing in different areas. I started with digestive health and eventually others branched out into dental health and women’s health.

For example,

Traffic violationsDWI/DUICriminal actionsIRS auditsPersonal injuryDivorceWorkers compMedical malpracticeBankruptcy

I know of one person who makes a very good living online by marketing specifically to people with speeding tickets.
Targeting A Specific Niche Like This Is Not Mandatory To Get Started In Attraction Marketing, But…
Targeting a specific niche like this is not mandatory to get started in attraction marketing, but if you can begin identifying a certain group of people or a specialty that you want to go after, you will be light years ahead of where most network marketers are today.

People who are doing this now, and have stuck with it for awhile, are dominating!

Want to keep reading more of this information?

Download The Attraction Marketers Manifesto. It’s free.

Ann Sieg is the CEO of 80/20 Marketing, Inc. She's the author of The Renegade Network Marketer, The 7 Great Lies of Network Marketing & The Attraction Marketer's Manifesto. I'm inviting you to connect with me. I love feedback. All of it. So let's have an intelligent helpful conversation to help you become more profitable in your business. Leave a comment below.

View the original article here

What I Hate About Today’s MLM Bloggers…

Posted on 12 September 2012.

Warning: (It’s 10:54am Pacific Time) and I am typing this before I have had the pleasure of polishing off my Starbucks Coffee…

…so I’m not completely sure what is gonna happen, but here goes.

I am so sick and tired of seeing today’s MLMbloggers writing the same “InsertNameOfCompanyThenInsertScam” blog posts, I want to scream.

“We”, meaning our industry (collectively) are so much better than that trash.

I’m having a hard time finding real blogs on the subject of Network Marketing that are worth reading and I know for a fact, that you have a story to tell.

You have a tip to share…or a struggle that others might empathize with.

Here’s what the ding-dong blogger brigade doesn’t get:

People in your niche are craving a real person to connect with, not some faux “brand me” leader who is trying to impress everyone with his knowledge even though he has never sponsored anyone or generated a single lead online.

Yes, it’s about branding you, but not a phony, fake, non-authentic version of you.

How about we start sharing real stuff like, “Here’s what I learned today from my coach/mentor today and here’s what I’m doing to implement it”.

Or take a cell-phone video of you making your favorite shake recipe.

Or interview someone in your upline.

Or test out a Facebook Ad and tell people exactly how it went.

No one, outside of my coaching students = ) is blogging like this.  (OK there are a couple of leaders doing it, but not more than a handful).

The Big Problem: I know there is a disconnect between having neat ideas to blog about, writing and the dreaded technical side of launching a WordPress Blog. Some of you really wnat to start blogging, but you are scared of the technical stuff.

And that’s why I co-developed MLMBlog Theme.

It’s click by click simple, complete with 10 tutorial videos and unlimited email support. (no excuses not to get it set up and running)

To make it even easier on you, for those who purchase MLMBlogTheme in the next couple of days, I am going to include:

Free Blog InstallationFree Custom Branded Blog Header

The free bonuses are available for a limited time so don’t dilly-dally:
http://www.mlmblogtheme.com

Talk soon -

Ty Tribble

Me and my boy, Mark Hoverson (he is authentic).

Ty is an Internet Marketer, Blogger and Social Marketing Entrepreneur

View the original article here

What Network Marketers Can Learn About Marketing From Tim Ferriss

Tim Ferriss, the #1 best-selling author of “The Four Hour Work Week” designed a product called BrainQUICKEN, which was a nutritional supplement to improve focus, memory and mental performance.

In his book he explains how he started out by marketing his product to student athletes, which at first glance seemed like it would be a good niche to go after. However, it proved to be too broad as no orders were coming in.

He “repackaged” his product and narrowed his audience even more to martial artists and powerlifters – minuscule markets compared to the massive student market – and sales took off eventually reaching as high as $80K a month.

Exact same product. Different target audience.

If you’re in the health and nutrition industry, use this example. The possibilities are endless.

Here are a couple examples:

The beauty of educational style marketing, and why you can benefit from it into your business today, is because it allows you to market your products to people with these health conditions on a mass scale using the Internet while staying 100% compliant with even the strictest company guidelines without getting into any trouble with the FDA.

If this is unclear right now how to do this, I cover exactly how to set up your own marketing pipeline that’s specifically tailored to your products in The Attraction Marketers’ Manifesto.

What About if You Have A Team Of People?
If your company has one main product, you can all market the same product, each taking a different angle. Or, if you have multiple products, you can do the same.

This is what my team and I did years ago with our health awareness seminars. As we started to grow, each of us began specializing in different areas. I started with digestive health and eventually others branched out into dental health and women’s health.

For example,

Traffic violationsDWI/DUICriminal actionsIRS auditsPersonal injuryDivorceWorkers compMedical malpracticeBankruptcy

I know of one person who makes a very good living online by marketing specifically to people with speeding tickets.
Targeting A Specific Niche Like This Is Not Mandatory To Get Started In Attraction Marketing, But…
Targeting a specific niche like this is not mandatory to get started in attraction marketing, but if you can begin identifying a certain group of people or a specialty that you want to go after, you will be light years ahead of where most network marketers are today.

People who are doing this now, and have stuck with it for awhile, are dominating!

Want to keep reading more of this information?

Download The Attraction Marketers Manifesto. It’s free.

Ann Sieg is the CEO of 80/20 Marketing, Inc. She's the author of The Renegade Network Marketer, The 7 Great Lies of Network Marketing & The Attraction Marketer's Manifesto. I'm inviting you to connect with me. I love feedback. All of it. So let's have an intelligent helpful conversation to help you become more profitable in your business. Leave a comment below.

View the original article here