I have marketing funnels that I created on the Internet over three years ago that I haven’t touched since, and to this day, they continue to produce fresh, new, qualified leads for my business. Every single day.
Yay me!
But…
I think a lot of the time it’s easy to miss the full significance of words like “Leads,” “Prospects,” Optins” or “Subscribers.” They just don’t sound very human.
Today I’d like to humanize it for you. Just a little bit anyway.
Imagine if every single day three new strangers magically found you and came up to you at the grocery store, the gas station, on the street, in your local library -wherever- and said,
“Hey! You’re Ann Sieg! I heard you teach people like me how to run their own home based business. Could you tell me more about that? If you don’t have time right now, that’s okay. Here – here’s my contact information. Give me a call and/or send me an email.”
(Not an opportunity lead, mind you. Those are phone numbers of people who want to win a free ipod or gift card at Applebees. The only way to get these types of leads is to generate them yourself. You cannot buy them. Not for any price.)
If there was a system out there that could do this for people, network marketers would be going bananas over it. There would be rabid mobs of distributors up in arms to get their hands on it.
Well guess what?!
The Internet IS that system.
And it’s free for you to use.
But your results won’t be anywhere near what they could be if you don’t understand the formula behind what you’re doing.
Without the formula, your results might be fast and exciting, but they’re also likely to be short lived. The won’t create long term wealth.
I’m bringing this up because…
There are a lot of books and lead generation systems out there about how to recruit people into your business. This has created confusion for so many people. Even my own.
It’s not about using the Internet to have more home meetings or face to face appointments.
It’s not about ebooks or webinars or lead capture pages or the customizable marketing funnels. None of that stuff.
Those are just tools. Each tools has it’s advantages and disadvantages.
What it’s really about is a very simple formula that can be used in many different ways to sell many different things.
Once you understand this two word formula, the Internet… marketing… recruiting… selling more affiliate products (or your own)… and ultimately how to make some money with your home based business becomes crystal clear.
Here it is:
.
.
.
That’s it. Let’s keep it simple and not confuse it with anything else.
I’ve written a free 77 page Manifesto all about how to do just that.
Click the graphic below to download it.


Ann Sieg is the CEO of 80/20 Marketing, Inc. She's the author of The Renegade Network Marketer, The 7 Great Lies of Network Marketing & The Attraction Marketer's Manifesto. I'm inviting you to connect with me. I love feedback. All of it. So let's have an intelligent helpful conversation to help you become more profitable in your business. Leave a comment below.
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